Social media marketing: The most comprehensive targeting platform
PAY PER CLICK MARKETING AGENCY
Get traffic to your webpage the quickest way possible
Pay-Per-Click Marketing
& Management
Create leads and drive new business for your company
Search
Remarketing
Display
YouTube
Are you tired of throwing money at paid search marketing without getting results to justify the expense? When done right, paid search is one of the most effective forms of advertising on the planet. That also makes it highly competitive, and it can be very expensive when done wrong.
Our relationship with you relies on getting results, and paid search marketing results are measured in ROI. Each and every day, our primary focus is building ROI by interpreting real data and creating campaigns that convert. This includes:
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Keyword and competitor research
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Single keyword ad groups
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Negative keyword pruning
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Ad copy optimization
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Manual bid optimization (keywords, locations, devices, demographics, dayparting, audiences)
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Landing page creation & optimization
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Search engine retargeting
Reach more targeted people for less, with proven tracking, attribution, and optimized real-time programmatic display and video ads.
Types Of Ads
We take a look at all aspects of your social media strategy from the content you post to the way you respond to inquiries. We even develop sales systems that help generate automated leads.
Search Ads
The most common form of Pay-Per-Click marketing. Search ads appear to prospects who are already looking for your industry or services on Google or Bing. These pay per click ads give a quick boost to traffic, sales opportunities, and increased revenue.
Display Ads
Display ads appear on Google’s partner websites, targeting people who visited industry-related sites. Display advertising maximizes photos and texts to capture the online users’ attention and convince them to take action.
Remarketing Ads
Remarketing ads remind people who have already visited your website to come back and reengage. Unlike search advertising, remarketing is relatively cheaper because there are lower competition and highly targeted customer segments.
Google Shopping Ads
Google Shopping ads are suitable for websites with a large volume of products. These PPC ads appear in a carousel above or beside the main Google search results, allowing prospects to view the products and prices before they even click onto anyone’s website
In-Stream Ads
In-stream ads are also called YouTube ads. These are pay-per-click ads that appear on YouTube search results, YouTube videos and video partners on Display Network.
Local Service Ads
Local service ads follow a pay per lead model. This means you don’t have to pay for clicks that don’t turn into leads. Local services advertising is only applicable to a few markets, including HVAC companies, electricians, plumbers and locksmiths.
What Our Customers Say
Meet Rachel
"They knew what needed to be done to take our company from where we were at to where we wanted to go. They're experts in their field."
Hear how Rachel Clark feels Illumination Marketing helped Firehouse Mortgage grow their revenue through marketing.
